by Marly Broudie | Mar 10, 2020 | Advice for Agents, Featured
The real estate industry at one time depended solely on old school, traditional means of marketing, including lots of cold calling, expensive flyer distribution, bus stop ads and billboards. It is safe to say that the real estate market is now online and relies...
by David Greenspan | Mar 5, 2020 | Advice for Agents
Billions of people are on social media, yet many are just stalking others. They are not engaging and not posting. They say they don’t have time to post, or don’t know what to post. If you’re this person who has a hard time coming up with content, I am sharing five...
by Danny Kucharsky | Sep 23, 2019 | Featured, Profiles, Technology
When Montreal-area luxury real estate broker Martin Rouleau started to use social media in 2011 to promote his business, people told him that “the $2-million vendors are not on Facebook.” But Rouleau didn’t listen to them and it turned out to be a smart move. He now...
by Robin Wilding | Aug 27, 2019 | Advice for Agents, Featured, Technology
Social media marketing is something that, as a Realtor, you’re just expected to know about, right? Of course not! There are multiple platforms, each with their own intricacies. For example, Facebook skews older and Instagram younger. Also, hash tags (which for many of...
by Danny Kucharsky | Aug 21, 2019 | Featured, Products, Profiles
In any given week, Jas Takhar may be posting a video about a $14-million US penthouse condo at Hudson Yards in New York City, a podcast about wine or a meaningful Instagram quote. The co-founder and managing partner of Don Mills, Ont.-based REC Canada abandoned...
