The sales cycle in commercial real estate is long. This means that relationship building is crucial in this industry. You need to build your prospect list and find avenues to stay in touch on an ongoing basis. This video discusses the basics of how to get started when generating leads. It covers picking a geographic area, lease expiries and building walks, the oldest form of cold calling.
Nicole Attias is the owner of Prospect2Win. Prospect2Win is a sales-based company in Canada that is dedicated to helping businesses get in the door through cold calling and presentation training. Nicole facilitates workshops and webinars for real estate agents and various real estate boards. Contact – nicole@prospect2win.com
Stay tuned for my upcoming eBook, “Transform your sales approach – More than just a cold call.”