FSBOs are one of the hardest groups to market to, appeal to, talk to and get listings from. They’re very resistant, because they’ve made up their mind that they don’t need the help of a Realtor to sell their home. They think they’ll get to keep the commission they would have paid. So, when you market to them, you have to do it sort of “on the sly” but without a negative intent.
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As the CEO of Agent Inner Circle, Alex Camelio focuses on the development and growth of the community. Prior to selling his company to Lone Wolf Real Estate Technologies, Alex was the co-founder and president at Barcode Realty. Within the real estate community, he has been recognized internationally as an expert in technology, marketing and entrepreneurship and has presented for various national organizations.