Real estate videos can provide very useful information when done correctly, and enhance your brand as a real estate professional. But if done incorrectly, your videos may just go to waste.
Filming real estate videos can be fun when done right and you can even create them with just your iPhone. You don’t need fancy equipment. It is more about the information than the quality. Make sure to avoid these five mistakes when creating real estate videos so that you don’t just tune out your audience.
Shawn Bell has been a Realtor since 2004 and is part-owner of Century 21 Drive in Lloydminster, on the Alberta/Saskatchewan border. Shawn consistently ranks in the top 1% for Century 21 Canada and attributes most of that to the use of technology. Shawn grew up working on computers and before getting into real estate was a computer tech. Now he teaches other Realtors how to do the same with his YouTube channel and also runs a course teaching Realtors how to go from not knowing what to post on social media and no following to having a strategic social media plan that generates an audience of high quality leads so that they can reduce stress and generate a never ending list of clients.
