by Ross Wilson | Aug 15, 2017 | Featured
In this sixth in the series about our industry’s fee for service, let’s look at this controversial topic from a buyer agent’s perspective. Though not nearly as significant a concern for buyer clients, we should, in our evolving marketplace, still be reasonably...
by Ross Wilson | Jul 24, 2017 | Featured
In this fifth of my series on our industry’s fee structure, let’s look at this highly controversial subject from the perspective of perceived value. After all your attempts to justify your usual fee seem to have failed, if your would-be sellers steadfastly demand a...
by Ross Wilson | Jun 16, 2017 | Columnists, Featured
In this fourth part of the series on the hot topic of real estate fees, allow me to address the issue from a broader perspective. Nowadays, there seems to be growing public resistance to what was once our industry’s traditional fee structure, in the form of a trend...
by Ross Wilson | May 10, 2017 | Columnists, Featured
[quote_box_center]“If you don’t risk anything, you risk even more.” – Erica Jong.[/quote_box_center] In this third column in my series on the controversial topic of real estate fees, let’s talk about something that I suspect most agents fail to seriously consider when...
by Ross Wilson | Apr 17, 2017 | Columnists, Featured
In this second column in the series on the controversial topic of real estate fees, let’s begin with a few questions. A prospective seller asks you to lower your usual professional fee. How do you handle this increasingly common tactic? Do you charge the same rate as...