by Mark Brodsky | Aug 21, 2018 | Advice for Agents
Do you feel like you’re spending way too much time marketing and not enough time on other aspects of your business? (Or your life?) One of the many benefits of using marketing tools like email and social media is the ability to automate. Once the systems are set up...
by Mark Brodsky | Jun 18, 2018 | Advice for Agents
It’s important to have a presence where people are spending time, and with the average Canadian spending 24.5 hours a week on social media sites such as Facebook, according to Media Technology Monitor, you can’t ignore social media. It should be part of your...
by Mark Brodsky | Apr 27, 2018 | Advice for Agents, Featured
There are two main differences between the people you’re connected to using email and those you who liked or who followed you on social media: When someone gives you their email address, whether it’s in person or they have signed up for your mailing list online, you...
by Mark Brodsky | Apr 6, 2018 | Advice for Agents, Featured
The words may be a little different each time, but the message we hear so frequently is the same: you should be on social media. But why? And how? It’s not enough to just be on social media, you need a strategy and goals. Otherwise, how can you measure success? So,...
by Mark Brodsky | Feb 22, 2018 | Columnists, Featured, Technology
Earlier this year, Mark Zuckerberg announced that Facebook was making some changes to the content shown to users. According to his Facebook post, “I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have...