by Robin Wilding | Aug 27, 2019 | Advice for Agents, Featured, Technology
Social media marketing is something that, as a Realtor, you’re just expected to know about, right? Of course not! There are multiple platforms, each with their own intricacies. For example, Facebook skews older and Instagram younger. Also, hash tags (which for many of...
by Robin Wilding | Jul 30, 2019 | Advice for Agents, Columnists, Technology
Social media is meant to be just that – social! While many people, especially Realtors, use it as a platform to get business, never forget that people are on there to look at funny cat pictures and videos of their grandchildren. If you’re not doing social media...
by Robin Wilding | Jul 3, 2019 | Technology
If you told me years ago that I would be an admin in numerous Facebook groups, I would have told you that was crazy. But here I am, an admin or moderator in six Facebook groups. From the activity in my FB groups, I have at least one person a week randomly approaching...
by Robin Wilding | Jun 4, 2019 | Advice for Agents
Social media marketing is an “organic” (meaning unpaid) form of marketing where you not only reach out to your sphere on a regular basis, but also build that sphere. Before working on building your “friends” or following however, you need to learn how to maximize on...
by Robin Wilding | Jan 3, 2019 | Columnists, Featured
Don’t fret, you don’t need an MBA to figure this out. If you watch shows like Dragon’s Den or Shark Tank, you will see a question asked repeatedly, “What’s your client acquisition cost?” When a business pitching these billionaires knows that cost, they almost always...