by Robin Wilding | Sep 7, 2017 | News
Earning leads from your real estate website isn’t magic – it’s science. The first part of that scientific formula is getting traffic (potential leads) to your website; the second part is converting that traffic – asking for the business. Asking for the business is a...
by Robin Wilding | Aug 14, 2017 | Advice for Agents, Featured
Your bio, a.k.a. the “about me”’ page of your website, is the third-most viewed page after the homepage and listings. People really do read your bio. Having a bio that truly conveys who you are is critical. It is one opportunity to let people “know you before they...
by Robin Wilding | Jul 20, 2017 | Featured
Branding, simply put, is how you come across to the public – and how they remember you (or don’t!). It should include a logo, slogan, elevator pitch and differentiator. For more information check out my previous REM article, How to be a branded real estate rock star....
by Robin Wilding | Jun 13, 2017 | Advice for Agents, Featured
Facebook is now a verb. From 12-year-olds to septuagenarians, everyone is “Facebooking”. For real estate sales reps and brokers, this presents a fantastic opportunity thanks to Facebook’s powerful advertising tools. Let’s look at why you should be advertising on...
by Robin Wilding | May 16, 2017 | Columnists, Featured
Blogging has become as much of a buzzword as “hash tags”. But much like hash tag, many people don’t really understand the purpose of it. Realtors are told “you should blog.” But why? To answer this let’s look at what blogging is, its purpose and why Realtors blog....
