by Ron Hume | Dec 13, 2016 | Advice for Agents, Technology
Digital marketing tools available now are true game changers. If you want to succeed in this business, you have to start using them. If you think this is an exaggeration, consider this. Could you survive in the real estate business today if you didn’t have a mobile...
by Ron Hume | Jul 19, 2016 | Advice for Agents
As a Realtor, you face challenges that are “built into” the business of real estate. When people embark on a major financial transaction, they are wary and reluctant to work with a stranger. In most cases they go to an agent with whom they have an established...
by Ron Hume | May 27, 2016 | Columnists
During the past two weeks, 18 real estate salespeople sent printed flyers to our Toronto home. They all looked pretty much the same and delivered almost identical messages. They’ve become an annoyance, and the individual salespeople sending them have blurred into one...
