A fresh new batch of trending Reels for you to jump on! And make sure you read till the end for an extra bonus idea for you to try this month.
If you’re new to Instagram Reels, check out our article, Instagram Reels 101: Your ultimate starter guide.
Make it feel dreamy
You’ll often see Reels like this one, showing off the best parts of different places around the world. Do the same for your next listing! Show off its best parts and what the lifestyle would look like for its homeowners.
What you’ll need: Fourteen short clips ranging from 0.2 to 0.5 seconds of your latest listing.
How to make it:
Step 1: Tap here to view the Reel on Instagram.
Step 2: Tap “use template” to get started.
Step 3: Input your fourteen short clips in the order you prefer.
Step 4: Instead of Amalfi Coast, type in the address of your listing, but ensure you use a thin font like this one so the focus remains on the home.
Step 5: Tap “next,” then input your caption — keep it short and sweet with a clear CTA.
Step 6: Select “edit cover” to either add your own cover or select a moment in the video you’d like to use as the cover image.
Step 7: Scroll down and tag your location so the algorithm shows your content to people interacting with content in the same area.
Step 8: Hit “share.”
Views: 3.2M
Source: gmarcod91
Count it down
Though this specific Reel has smaller numbers so far, it’s a brand new trending sound for you to jump on with an easy template to try for your upcoming open house!
What you’ll need: Use seven videos to showcase your listing.
How to make it:
Step 1: Tap here to view the Reel on Instagram.
Step 2: Tap “use template” to get started.
Step 3: Input your seven videos in the order you prefer.
Step 4: Add text to the video like, “10 days until the open house.”
Step 5: Tap “next,” then input your caption — keep it short and include the date, time and address for the open house.
Step 6: Select “edit cover” to either add your own cover or select a moment in the video you’d like to use as the cover image.
Step 7: Scroll down and tag your location so the algorithm shows your content to people interacting with content in the same area.
Step 8: Hit “share.”
Views: 1.5K +
Source: travelwith_bi
Savour the moment
I’ve mentioned showing not only the home but the lifestyle that comes with it through your Reels. This trending sound and template are the perfect way to accomplish that. Pick a room, the bedroom, the kitchen, the balcony, the living room and create a moment.
What you’ll need: You’ll need seven videos for this one. You can go for different spaces throughout the house like this Reel, or select a space, stage it and shoot different angles.
Is it a relaxing Sunday morning, coffee brewing (show that!), a journal and a pen on the island with a view of the backyard? Maybe a cozy evening by the fireplace with hot chocolate, a knit blanket, and a book. A hot bath running in the bedroom ensuite. Get creative!
How to make it:
Step 1: Tap here to view the Reel on Instagram.
Step 2: Tap “use template” to get started.
Step 3: Input your seven videos in the order you prefer.
Step 4: Tap “next,” then input your caption — keep it short and sweet with a clear CTA.
Step 5: Select “edit cover” to either add your own cover or select a moment in the video you’d like to use as the cover image.
Step 6: Scroll down and tag your location so the algorithm shows your content to people interacting with content in the same area.
Step 7: Hit “share.”
Views: 546K +
Source: ks.tkacheva
From daylight to starlight
One tip most buyers receive during the home-buying process is to view the home at different times of the day. So, why not show them through a Reel?
What you’ll need: You’ve got a couple of options here. You can focus on one room, take four pictures (morning, afternoon, evening, night) and repeat the sequence four times in the video. Or, you can choose four rooms and take t
he same four pictures for each, for a total of 16 images.
The trick here is to take the image in the exact same spot throughout the day, as the creator did for this Reel. Ideally, you set up one or multiple tripods and leave them there all day. Then, all you need to do is carefully set up your phone or camera on the tripod and snap a picture.
How to make it:
Step 1: Tap here to view the Reel on Instagram.
Step 2: Tap “use template” to get started.
Step 3: Input your 16 images (morning, afternoon, sunset/evening, night).
Step 4: Tap “next,” then input your caption — keep it short and sweet with a clear CTA inviting people to learn more about the listing or book a private showing.
Step 5: Select “edit cover” to either add your own cover or select a moment in the video you’d like to use as the cover image.
Step 6: Scroll down and tag your location so the algorithm shows your content to people interacting with content in the same area.
Step 7: Hit “share.”
Views: 458K +
Source: mehrdadarab1
Back to the basics
Okay, I threw you a more complicated one before this one, so I thought I’d finish this month’s trending Reels off with a simple, classic image slideshow. Take a breath, you’re welcome.
What you’ll need: Eleven images of your latest listing.
How to make it:
Step 1: Tap here to view the Reel on Instagram.
Step 2: Tap “use template” to get started.
Step 3: Input your 11 images
Step 4: Tap “next,” then input your caption — keep it short and sweet with a clear CTA.
Step 5: Select “edit cover” to either add your own cover or select a moment in the video you’d like to use as the cover image.
Step 6: Scroll down and tag your location so the algorithm shows your content to people interacting with content in the same area.
Step 7: Hit “share.”
Views: 1.9K +
Source: evgeniatkachenko_design
BONUS CONTENT IDEA
Woohoo! You made it to the end of the article (for those who scrolled without reading… I see you), and therefore you shall be rewarded!
Content idea: Three things you need to do now if you’re planning to sell this winter.
In this Reel, you’ll start off with that title. You can be in the video pointing to the title, or maybe it’s random footage of you staging a home or walking through it. Next, you’ll list your three tips. For example, if you plan on selling your home this winter, take your pictures now. This way, potential buyers can see what the property looks like when not covered in snow.
Give them the tip, tell them why, but make it quick and easy to understand.
Happy Reeling!
Are you finding our Reels for Realtors articles helpful or inspiring? We’d love to get your feedback, and please don’t hesitate to ask any questions you may have. Drop a line in the comments below.
Hi, I’m Jen and I’m a social media marketer with Just Sell Homes & REM. I’d love to have a clever bio written for you but it’s just not my strength. What I can do is teach you how to create a social media strategy customized to you and show you how to put it into action. Whether you’re just looking to refine the strategy you’ve got or you’re, shall we say, technically/social media challenged? Either way, I’ve got your back.