Close to 6,000 contest entrants posted their photos to royallepageca/imhome, sharing special memories of time spent with family, friends and pets in their homes as part of the Royal LePage #IMHOME contest.
During the contest period, Royal LePage says its national social media channels saw corresponding spikes. The company’s Facebook page was up almost 500 likes, Twitter was up more than 600 followers and a contest video on YouTube garnered more than 11,000 views. Almost a third of entrants visited other pages on royallepage.ca, helping to increase traffic and leads.
Prizes for consumers entering the contest included 16 weekly prizes, four monthly prizes and a grand prize of a $2,500 voucher from the winner’s choice of three retailers.
A gallery of winning entries is viewable at royallepage.ca/imhome.