by Nicole Attias | Jan 10, 2024 | Columnists, Sales & Marketing
Sales reps and brokers are given a bad name for making cold sales dials. Yet, cold calling (including door knocking) has traditionally been used and accepted in the real estate world for years. Cold calling is NOT a bad word — it’s how business has been done and, in...
by Nicole Attias | Dec 22, 2023 | Columnists, Sales & Marketing
Sales prospecting is quite the task! Many sales reps are given a bad name because they appear desperate when making sales calls, fail to listen and look for shortcuts, hoping to outsmart their prospects. Before actually getting into what brokers and realtors can do...
