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Some clients I will never forget

Some clients I will never forget

As I was considering which story to tell you this week, I had a load of happy stories to choose from. I love that my whole job is to meet people in this big, personal experience with all its memories, emotions and upheaval and help them navigate it. I get to be there...
When to say no to a prospect

When to say no to a prospect

Not every prospect makes a good client. You’ve likely heard of the 80/20 rule, also known as the Pareto principle. In business applications, it suggests that 80 per cent of sales come from 20 per cent of clients. Alternatively, it may mean that 20 per cent of your...