by Web of Words | Jan 2, 2025 | Sales & Marketing
In an age where inboxes are brimming with promotional messages, standing out as a Realtor requires more than hitting “send.” The subject line of your email isn’t just an introduction—it’s the deciding factor on whether your message gets opened or...
by Jeff Mowatt | Jan 31, 2022 | Advice for Agents
What if there was an instant way to build more trust with your customers every time you sent emails? It costs zero and only takes about one minute one time to set up. The resulting boost in trust is often the difference between your messages being sent to trash, or...
by Jeff Mowatt | Sep 28, 2021 | Advice for Agents
Chances are you’ve experienced delays waiting for someone to respond to your email. That person may be overloaded or unorganized and yet you’re held responsible for the lack of progress. Here are two tips to get faster replies to your emails. First tip: Modify your...
by Jeff Mowatt | Jun 16, 2020 | Advice for Agents
Conventional wisdom among writers is to assume readers have the intelligence of seventh graders. The premise is keep your message simple enough for a child to understand. When it comes to communicating with clients, I believe the opposite is true. The more you treat...
by Kenneth Laroza | Aug 26, 2019 | Columnists
I get it. You’re busy. We’re all busy, but as real estate professionals one of the main lines of communication is through email and your etiquette tells a lot about you. Your reputation matters. Here are a few tips to ensure you maintain a professional email etiquette...
