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Real estate fees: More on dual agency

Real estate fees: More on dual agency

In this final column in the series on the controversial subject of real estate fees, allow me to continue addressing dual agency, but from a slightly different slant. People have expressed concern that a sales rep cannot honestly represent the interests of two or more...
Double-ending and fee discounts

Double-ending and fee discounts

In this seventh in the series about real estate commission rates, allow me to address what is referred to as double-ending, or representing both seller and buyer in a sales transaction. It’s certainly fraught with risk, but is it too risky to participate in this...
Buyer agency fees – and dual agency

Buyer agency fees – and dual agency

In this sixth in the series about our industry’s fee for service, let’s look at this controversial topic from a buyer agent’s perspective. Though not nearly as significant a concern for buyer clients, we should, in our evolving marketplace, still be reasonably...
Real estate fees: Dearth of worth

Real estate fees: Dearth of worth

In this fifth of my series on our industry’s fee structure, let’s look at this highly controversial subject from the perspective of perceived value. After all your attempts to justify your usual fee seem to have failed, if your would-be sellers steadfastly demand a...
Real estate fees: Industrial evolution

Real estate fees: Industrial evolution

In this fourth part of the series on the hot topic of real estate fees, allow me to address the issue from a broader perspective. Nowadays, there seems to be growing public resistance to what was once our industry’s traditional fee structure, in the form of a trend...