by Connie Adair | Apr 30, 2015 | Books
Glenn McQueenie’s mother gave him a pair of slippers but they were too small. He went to the mall to return them, making his way to SoftMoc. The store was buzzing with customers. He returned his slippers and walked back to his car, passing through a department...
by Chris Seepe | Apr 28, 2015 | Advice for Agents, Featured
How many people in Canada are in the market to buy a 28-room summer home with 1,450 acres of land, 9,000 feet of lakefront, three wet slips, two farms and a modern four-bedroom log cabin? At $12 million, very few, so broadening the buyer field through exposure to a...
by Riti Verma | Apr 6, 2015 | Advice for Agents
By Riti Verma Even if you haven’t put any effort towards it, you already have a personal brand. With just a quick Google search, prospective clients can find out a wealth of information about you in a matter of moments. The results are going to be there whether or not...
by Ross Wilson | Mar 11, 2015 | Advice for Agents
Are you about to indulge in bombastic self-promotion with colossal photos and boastful, self-congratulatory slogans plastered everywhere? Or to encourage referrals and repeat clients, do you prefer to maintain a low-key style with regular contact – in person or...
by Dan St. Yves | Feb 26, 2015 | News
My wife often remarks that I have no boundaries (i.e. shame) when it comes to what I share in my columns or online. That statement could actually be true, based on the story and image I am about to share today. We all know how critical marketing is to a real estate...
