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4 common social media mistakes to avoid

4 common social media mistakes to avoid

Social media can be an effective marketing tool. However, you must be consistent to build relationships that translate into business. Here are four common mistakes Realtors make with social media and some ways to avoid them: Incomplete profiles: By the time you...
Promoting your brand to different markets

Promoting your brand to different markets

There are four basic markets a real estate sales representative may wish to target with advertising. These are consumers, businesses, professionals and the trade. Each group requires a slightly different campaign but they all can be centred on a fundamental...