by Myles Shane | Jan 21, 2022 | Featured, Profiles
Jas Takhar says the days of traditional real estate marketing are over. He says buying space on billboards and buying commercial time on television and radio are no longer effective messaging tools for real estate agents. “I don’t think anyone’s paying attention...
by Mark Brodsky | Dec 7, 2021 | Advice for Agents
There are only a few weeks left until the end of the year. It’s time to get your marketing plans for 2022 in place. Given our clients’ experience, we know that a large portion of your plans must involve online activities. Over the past 18 months, consumers have spent...
by Mark Brodsky | Sep 16, 2021 | Advice for Agents
It’s never too late to start planning your fall and winter marketing. All of us (even marketers!) can benefit from taking a step back to learn about what’s new and freshen things up. This is a broad overview to provide you with some things to consider as you review...
by Sepy Bazzazi | May 14, 2021 | Advice for Agents, Featured
For years I’ve used a simple metaphor when talking to agents about their real estate websites. Your website is a race car. It might be fast, sleek and capable of winning races. But a race car without a driver simply won’t cross the finish line – it just sits on the...
by Mark Brodsky | Apr 20, 2021 | Advice for Agents
You should be taking advantage of both email marketing and social media marketing, but it’s important to understand how they work and what they do. Email primarily helps you stay in touch with the people you already know and it can also build awareness. Social media...
