by David Greenspan | Oct 4, 2018 | Advice for Agents
It’s amazing how many real estate people are totally confused about social media and online advertising. Everybody is spending a ton of money and everyone is saying, “This isn’t really working for me.” David Greenspan offers some simple advice in this one-minute...
by Jeff Stern | Sep 14, 2018 | Columnists, Featured
Sometimes I wonder if I’m turning into my grandparents. Maybe even my great-grandparents. I become more certain of it every time a client calls, leaving me a message to text them. I’m not supposed to call back, I’m supposed to text them. It’s as though people go out...
by David Greenspan | Aug 30, 2018 | Advice for Agents, Featured
It’s one thing to say, “I’m going to have a social media strategy,” or “I’m going totally online for all my marketing.” It’s another thing to actually have a strategy for how much you’re going to spend, who you’re going to target as your audience and what support...
by Catherine Willems | Jun 28, 2018 | Advice for Agents, Featured, Technology
Summer is finally here and with it, a sense of joy and renewal as we enjoy longer days, blue skies (sometimes!) and warm weather. People are enjoying the outdoors – cleaning, renovating and working on their lawns and gardens – and many are looking at houses. With...
by Mark Brodsky | Jun 18, 2018 | Advice for Agents
It’s important to have a presence where people are spending time, and with the average Canadian spending 24.5 hours a week on social media sites such as Facebook, according to Media Technology Monitor, you can’t ignore social media. It should be part of your...
