Last week, Greater Vancouver Realtors (GVR) announced two new members of its team. The organization has appointed Ashutosh “Ash” Anil as its first-ever chief membership officer (CMO), and Craig Munn as its chief corporate development officer (CCDO), also a new role.
CMO role ‘signals our long-term commitment to providing an innovative and superior customer service experience’
The CMO is a new senior leadership position created to help GVR identify the tools and technology, systems and process improvements needed to service over 15,000 realtor members and 500 real estate brokerages.
“The establishment of the CMO position signals our long-term commitment to providing an innovative and superior customer service experience to our members day in and out,” Jeff King, GVR’s CEO shares.
What Anil brings to the CMO role
Anil commenced the role on September 23 and is responsible for the strategy, direction and service enhancement for the MLS, professional development, member services, events and professional standards areas.
He brings extensive experience leading customer experience operations and transformations across industries and countries, including Canada, the United States, India and the United Kingdom. Anil has worked in various sectors including telecom, retail, public service and technology for brands like Three Telecom UK, Rogers Communications, Best Buy Canada, Stern Partners, Technical Safety BC and Hughes Network Systems.
“We are excited to welcome Ash to our leadership team. He brings a wealth of experience and talent to this newly developed role within the organization,” King says.
‘We need talented people exploring new partnerships & other opportunities that allow us to disrupt, evolve & innovate’
As CCDO, Munn will help lead strategy implementation and stakeholder engagement, pursue key business opportunities and build and strengthen GVR partnerships and relationships across the profession and business community.
“The purpose of this new leadership role within GVR is to ensure we’re dedicating the time and resources to think differently about our business. Times and conditions are changing, and we need talented people exploring new partnerships and other opportunities that allow us to disrupt, evolve and innovate our products and services,” King says.
What Munn brings to the CCDO role
Munn most recently served GVR with distinction as the vice president of communication and events, for which his responsibilities included internal and external communication, media and public relations, content strategy, issues management and stakeholder engagement.
Prior to joining GVR, he worked as the press and public affairs officer at the British Consulate General in Vancouver and a reporter for newspapers across the Lower Mainland.
“Craig is an astute and results-focused business leader who will play a pivotal role in helping us drive toward (our) goals in the immediate and long term,” notes King.
Photo: GVR