Recently the Vancouver Island Real Estate Board (VIREB) and Steve Marshall Ford Lincoln presented $10,000 to Nanaimo’s Haven Society. The money was raised at a Driven to Give test-drive event in Nanaimo.
Recognizing that charitable organizations and educational institutions are frequently unable to reach their full potential due to lack of funding, Lincoln Motor Company developed the Driven to Give program. Each test drive taken on event day earns $50 for the chosen charity, to a maximum of $10,000. Steve Marshall approached VIREB in the spring with a proposal to collaborate on Driven to Give.
VIREB has a long, established relationship with Haven Society, having supported the organization for many years with an annual staff-initiated Christmas donation comprising a year’s worth of weekly contributions for Jeans Day. Driven to Give provided an enhanced opportunity to help raise funds and promote awareness.
“When Steve Marshall invited us to participate, we immediately recognized that it was a perfect partnering opportunity for us,” says VIREB Director Janice Stromar.
Haven Society is a Nanaimo-based organization offering sanctuary to women, children, and families fleeing domestic violence and abuse.