by Mark Brodsky | Jul 18, 2019 | Advice for Agents, Featured, Technology
If you’re not measuring, you’re not marketing. Pay attention to the open rate of your marketing email to gauge whether or not it’s effective. In this short video, Mark Brodsky tells you what to do if your open rate is going down. Mark BrodskyMark Brodsky has...
by TRES Labs | Jul 17, 2019 | Featured, Technology
Some people find website technology to be a labyrinth of mystery and contradiction. The idea seems easy enough. You might start by asking a few colleagues what they recommend, talk to their tech guys and see what fits your budget. The research is going well until...
by Robin Wilding | Jul 3, 2019 | Technology
If you told me years ago that I would be an admin in numerous Facebook groups, I would have told you that was crazy. But here I am, an admin or moderator in six Facebook groups. From the activity in my FB groups, I have at least one person a week randomly approaching...
by Mihai Cornu | Jun 17, 2019 | Technology
Real estate is the latest industry to be hit by a tech craze consisting of automation, increasing globalization and other trends that have already taken financial services and other industries by storm. The use of these technologies is playing an increasingly...
by TRES Labs | Jun 11, 2019 | Advice for Agents, Featured, Technology
If you have a WordPress site, there are plug-ins that allow you to optimize the content for search engine ranking. The most popular one is called Yoast SEO, which is produced by a company in the Netherlands. It has over 5 million installations with a rating of 5/5...
by Elle Campbell | May 14, 2019 | Technology
How would you feel if you had no way of knowing how many likes or views someone else’s post on Instagram (aka the highlight reel) received? Do you think you might feel… happier? Instagram seem to think so. As part of an experiment in Canada, Instagram is testing out a...
