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Social media recruiting tips

By Amanda Ross Recruiting is the most important thing to your business…yet it’s the one thing that most brokers put off until it’s too late. Social media is often overlooked by brokerages as a recruiting and retaining tool because of the unknown factor....

Instanet helps sales reps go paperless

Instanet Solutions has gone live with software that allows CREA members to marry CREA’s online forms directly into Instanet’s TransactionDesk cloud-based paperless application. In 2013, CREA integrated the proprietary WEBForms platform with Instanet’s electronic...

RECO launches registration certificate app

The Real Estate Council of Ontario (RECO) recently launched MyRECO Certificate, a mobile app that allows Ontario’s real estate professionals to display their registration certificate on their mobile device, in real time. “The industry has expressed a desire for a...

How to be king of the CASL

By Jon MacCall “Can I add you to my email list?” Are these words part of your client cultivation vocabulary yet? They should be. Now that the Canadian Anti-Spam Legislation (CASL) is law, sales reps, as users of electronic marketing tools, need to be aware of some Dos...

Boards introduce Look4Homes app

Four Ontario real estate boards have created Look4Homes, an application that provides up-to-the-minute information about properties listed through the boards’ MLS system. The Realtors Association of Hamilton-Burlington, the Brantford Regional Real Estate Association,...