There are many real estate training books on the market. A few are classics by the greats, those wonderful American trainers we know so well. But a good Canadian training guide is rare.
I think that I have finally found one in this no nonsense, no fluff, meat and potatoes book by Steve Silver called “Foundations for Success”, available now on Amazon.ca or directly from his website.
Steve has been an active Realtor and manager for many years and has written about his experiences in the trenches. Over the years, he started programs for his staff, in modules, weekly sessions and with handouts such as working charts. Steve has refined his material, brought the modules together and has written what I now consider to be the best Canadian training manual that I have read.
Steve has laid down a foundation, a path to follow to get new agents up and successful in the shortest time, and to help veterans who have hit slumps get back to basics with a set plan and to develop new skill sets. It is an eight-week program and from what I have reviewed, anyone who approaches real estate following his book as a guide should be on their way to a successful career.
The book is full of easy to read and implement charts. One has to analyze their business and daily routine in order to maximize their return on time. Steve has excellent advice on that subject.
It is written for working Canadian agents, written for today and not based on “the good old days.” It is relevant and a sage guide for a real estate career. Not only is it a great book for the individual salesperson, but it is a good guide for a brokerage seeking an ongoing training program.
From working scripts to time management, it is all in this wonderful book.
Barry Lebow, FRI, ASA, ABR, SRES, IFAS is an active Realtor and highly regarded real estate authority in Canada, now in his 57th year in the profession. Throughout his career, Barry has received numerous accolades from various real estate associations for his exceptional work in the industry. With three recognized appraisal designations, he was an active appraiser for three decades. Barry’s expertise extends to providing expert testimony in approximately 600 trials across North America. Currently, he serves as an active broker at Forest Hill Real Estate Inc. Central, in Toronto. For more information or to get in touch with Barry, visit barrylebow.com.
