by Katie Steinfeld | Feb 14, 2025 | Sales & Marketing
Many Realtors treat social media as a digital microphone—broadcasting listings, market updates, and interest rate announcements in an endless cycle. The logic seems sound: post consistently, stay top of mind, and leads will follow. But in today’s oversaturated...
by Justin Konikow | May 23, 2024 | Guest Columns, Sales & Marketing
Social media is what we make of it — for better or worse. I recently shared how competition drives innovation at the best of times, but when things are tough, comparison leaves us miserable. Expanding on what’s helped me achieve authenticity with integrity, here’s...
