by Mark Brodsky | Dec 11, 2017 | Advice for Agents
You may be connected to thousands of people on social media channels, but those channels own that connection and your content. When you have someone’s email address (and the permission to contact them), you own it, giving you the power to send out a message and know...
by Mark Brodsky | Nov 22, 2017 | Advice for Agents, Featured
Email marketing is a great way to stay in touch with past clients and prospects, but it’s not enough. You must also continue to build your list by adding new people all the time. Hopefully, you’re already doing this online. What about asking “offline” (the good...
by David Greenspan | Nov 9, 2017 | Advice for Agents
What do your clients see when they get an email from you? Do people see your name or just another junk email? In this short video, David Greenspan explains how to make sure your emails don’t get deleted without anyone reading them. David GreenspanDavid Greenspan, CEO...
by Mark Brodsky | Oct 13, 2017 | Advice for Agents, Featured
As a small business owner myself, I know the importance of spending limited marketing dollars wisely. That’s why it’s so important to measure the results you’re getting. A colleague of mine says, “If you’re not measuring, you’re not marketing” and I agree. That’s one...
by Mark Brodsky | Aug 8, 2017 | Advice for Agents
Have you ever thought, “Boy, I sure wish I received more emails”? It’s highly unlikely. It should come as no surprise that 75 per cent or more marketing emails remain unopened, deleted or relegated to the trash. We all receive so many emails every day, how do you make...
