by Ross Wilson | Jan 23, 2018 | Featured
[quote_box_center]“When you meet people, show real appreciation, then genuine curiosity.” – Martha Beck[/quote_box_center] Home hunters contact you for one chief reason – curiosity. It’s an extremely powerful motivator, but intrinsically short-lived. Once satisfied,...
by Mark Brodsky | Jan 19, 2018 | Columnists, Featured
Most New Year’s resolutions fall to the wayside within a few weeks. We may start with the best of intentions, then life gets in the way. If one of your resolutions was to keep connected to past clients, I’m going to help you keep it! When it comes to something...
by Mark Brodsky | Nov 22, 2017 | Advice for Agents, Featured
Email marketing is a great way to stay in touch with past clients and prospects, but it’s not enough. You must also continue to build your list by adding new people all the time. Hopefully, you’re already doing this online. What about asking “offline” (the good...
by Jesse Loader | Sep 6, 2017 | Advice for Agents, Featured, Technology
Door hangers, mailers, bus benches, billboards…these are all tactics that have been taught in sales and more specifically real estate sales for what seems like forever. For good reason, though…it works! Creating a presence in a specific area (farming) can be an...
by Ari Lahdekorpi | Aug 10, 2017 | Columnists, Featured
The ability to think ahead and plan for future consequences is one of our key attributes for survival. The linkage between cause and effect is engrained in our logic and thinking. While some would argue a Pavlovian response is not unique to humans, what is unique is...