by TRES Labs | Sep 18, 2020 | Featured, Technology
Back in 2008, the Baylor University Keller Center published a real estate research paper titled, Lead Generation – What Really Works? The data is still valid today even though methods of seeking and attracting potential clients have changed somewhat. Maybe you’ll...
by Marly Broudie | Jun 2, 2020 | Advice for Agents, Featured, Technology
Online lead generation has become an effective strategy for Realtors if done right. Lead generation strategies are used to attract and then convert a prospect into a client, using the power of social and digital advertising tools. Many factors play a role in effective...
by Richard Robbins | Feb 20, 2020 | Advice for Agents, Featured
Why would 33 per cent of real estate professionals leave the industry in less than a year? I believe it’s to do with what I call The Lead Battle. The No. 1 reason why agents fail or don’t do as well as they would like to is because of their inability to generate...
by Justin Kerby | Aug 20, 2019 | Advice for Agents
Facebook has quickly become the hottest tool for real estate agents, brokerages and teams. The platform has added new features that allow advertisers to quickly capture the attention of potential buyers and convert them into quality leads. While Google Ads and...
by TRES Labs | Jul 17, 2019 | Featured, Technology
Some people find website technology to be a labyrinth of mystery and contradiction. The idea seems easy enough. You might start by asking a few colleagues what they recommend, talk to their tech guys and see what fits your budget. The research is going well until...