by Susan Doran | Nov 1, 2022 | Advice for Agents
Your Uncle Justin is buying his first home but hasn’t chosen you as his realtor. He explains that he values his relationship with you and wouldn’t want to risk it being damaged and potentially dividing the family if anything unforeseen went wrong. Most...
by Andrew Fogliato | Sep 29, 2022 | Advice for Agents, Featured, Sales & Marketing
Whether to include the price of your listing in the ads is a common debate among realtors. While the answer isn’t always black and white, there is a right answer for you and your business. Consumers want to see the price, but it’s easier to get leads...
by John Dowbiggin | Mar 15, 2021 | Featured, Guest Columns
What drives housing prices? Public perception often points the finger at the real estate industry, but industry insiders know there are many other factors at play. Record-low housing inventory, stiff competition, rising prices and COVID-19 have left a disproportionate...
by Richard Robbins | Jun 25, 2020 | Advice for Agents
When dealing with a seller, one of the most difficult conversations you are going to have will be setting the price of their home. You’ve shown them comparables of homes that are for sale and that have sold, but have you shown them the percentage of their chance of...
by David Fleming | Nov 21, 2019 | Advice for Agents, Featured
I just can’t quite wrap my head around this one. Why in the world would somebody list a condo for sale a week before that condo is going to be staged, and photographed? You take your car in for service to have the winter tires swapped out for the summers, but after...
