by Jeff Mowatt | Sep 10, 2019 | Advice for Agents, Featured
Conventional workplace wisdom espouses the virtue of being friendly with clients. While friendliness is a good thing, too often that’s interpreted as encouragement to become the client’s friend. That’s not such a good thing. The key question is what is the most...
by Christine Rae | Sep 9, 2019 | Columnists, Featured
The professional integrity and standard business practices of those working in the real estate industry (agents, lawyers, mortgage brokers, banks, title searchers) are understood to be ethical, honest and fair. Real estate professionals are bound by a strict code of...
by Jeff Stern | Sep 6, 2019 | Columnists, Featured
There is such a thing as fierce customer loyalty. Even in our culture of choice and options. I know, because I am a loyal customer. So are my clients. So are most people I know who finally, finally find that rare company who understands and delivers excellence in...
by Kenneth Laroza | Aug 26, 2019 | Columnists
I get it. You’re busy. We’re all busy, but as real estate professionals one of the main lines of communication is through email and your etiquette tells a lot about you. Your reputation matters. Here are a few tips to ensure you maintain a professional email etiquette...
by Jeff Stern | Aug 7, 2019 | Columnists
It was 10:40 a.m. on a sunny Saturday when my phone rang. It was someone I didn’t know, wanting information. “Hi, I want to know how many bedrooms that house has.” This part is normal. It’s also the part where the real estate professional can feel that twinge of...
