by Mark Brodsky | Nov 20, 2018 | Advice for Agents, Columnists
The holidays are fast approaching! Whether you’re looking to spend time with your family, lay on the beach or just unplug, the last thing you want to be doing is working. However, many of your clients and prospects will still be using their devices. They will be on...
by David Greenspan | Oct 4, 2018 | Advice for Agents
It’s amazing how many real estate people are totally confused about social media and online advertising. Everybody is spending a ton of money and everyone is saying, “This isn’t really working for me.” David Greenspan offers some simple advice in this one-minute...
by Jeff Stern | Sep 14, 2018 | Columnists, Featured
Sometimes I wonder if I’m turning into my grandparents. Maybe even my great-grandparents. I become more certain of it every time a client calls, leaving me a message to text them. I’m not supposed to call back, I’m supposed to text them. It’s as though people go out...
by David Greenspan | Aug 30, 2018 | Advice for Agents, Featured
It’s one thing to say, “I’m going to have a social media strategy,” or “I’m going totally online for all my marketing.” It’s another thing to actually have a strategy for how much you’re going to spend, who you’re going to target as your audience and what support...
by Catherine Willems | Jun 28, 2018 | Advice for Agents, Featured, Technology
Summer is finally here and with it, a sense of joy and renewal as we enjoy longer days, blue skies (sometimes!) and warm weather. People are enjoying the outdoors – cleaning, renovating and working on their lawns and gardens – and many are looking at houses. With...