by Justin Konikow | Feb 1, 2024 | Advice for Agents, Guest Columns
The celebritization of our industry has reached a breaking point. In 2022-2023, many newer agents came into this business with the dreams of Selling Sunset. Now, they’re facing a new reality. The highlight reel of life promised by Instagram comes with some fine...
by Andrew Fogliato | Dec 28, 2023 | Publisher's Page, Sales & Marketing
You need to post on social media every day to stay relevant! You’ve heard it time and time again from agents, trainers, influencers, etc. … It’s well-intentioned advice, and much of its original meaning was right at the time. However, I believe that, over time, the...
by Jennifer McNamara | Dec 15, 2023 | Sales & Marketing, Technology
In true December fashion, let’s focus on the trending holiday sounds and templates! If you’re new to Instagram Reels, check out our article, Instagram Reels 101: Your ultimate starter guide. Hear those sleigh bells jingling You can use this Reel template and...
by Jennifer McNamara | Jul 28, 2023 | Advice for Agents, Technology
We’ve been getting some awesome feedback on our monthly ‘Reels for Realtors’ columns, so we figured, why not take a step back and give the Instagram Reel newbies the ultimate starter guide? We have all the goods to help you create quality content....
by Jennifer McNamara | Jul 19, 2023 | Advice for Agents, Sales & Marketing
Welcome back! I’ve got another month of five fantastic Instagram Reel trends and sounds for you to jump on this month! Let’s get right into it. If you’re brand new to Instagram Reels, click here for some important tips to make creating them quicker and easier. ...