by Nina Doiron | Jun 10, 2021 | Advice for Agents
Research from the National Association of Realtors shows that 80 per cent of real estate agents believe in the value of professional home staging, but only 20 per cent incorporate it into their business. I believe a good part the reason for this huge gap is cost and...
by Ted Greenhough | Nov 11, 2020 | Advice for Agents
I never understood why other agents wanted to have a massive “inventory.” They would beam with pride as they showed me their giant whiteboards full of listings, and I’d think to myself: “What a nightmare.” I’d have to resist blurting out, “Wow! That’s quite a list of...
by Red Barrinuevo | Oct 19, 2020 | Columnists
Homebuyers are a savvy bunch. They know what they want, they’ve done their research and they’ve likely already seen all the other listings in the neighbourhood. So, what will make your listing stand out from the crowd? Home staging has become essential in today’s real...
by Christine Rae | Jan 22, 2020 | Featured, Guest Columns
Certification for a stager is as important as a real estate licence is to an agent. Why? Simply so people know what to expect when hiring a stager. Real estate regulation has been in place for over 100 years but staging is in its infancy, barely two decades old as a...
by David Fleming | Nov 21, 2019 | Advice for Agents, Featured
I just can’t quite wrap my head around this one. Why in the world would somebody list a condo for sale a week before that condo is going to be staged, and photographed? You take your car in for service to have the winter tires swapped out for the summers, but after...
