The Pro Broker APP has been developed to ensure Canadian real estate professionals are compliant with the new Canadian Anti-Spam Legislation (CASL).
The new regulations mean anyone who sends out commercial electronic messages must track when and how they obtained express consent to send the messages; when consent is withdrawn and when an unsubscribe took place; and varying expiry dates for implied consent with each contract.
Pro Broker APP is used as an email verification and contact management system. It has a follow-up system to enable agents to contact prospects through CASL compliant emails and record contact verification through instant websites, the company says. It offers a free 30-day trial.
