Australian sales rep Philip Middlemiss has invented an app that he says saves the countless hours he used to spend getting his database in order following open home inspections.

Middlemiss, an agent for 12 years, launched Open Home Recorder for iPad on the Apple iTunes Store. “It’s my contribution to the industry as a whole, I guess,” Middlemiss says. “I always knew there was a better way to operate and I am very proud to be giving something back.”

Open Home Recorder is used to take essential details of people inspecting properties. The properties are pre-loaded so there is no downtime as prospects start coming through the door.

“At any given time, the app can then send group email messages to people who have looked at a certain property,” Middlemiss says. He says that “one of the other really cool things about the app” is that it can also be used to record possible interest in other services such as finance and conveyancing.

“Referrals make the business world go around and, at the tick of a check box, Open Home Recorder can also be used to build a referral database,” he says. The app exports all collected data as a .csv file, which can then be imported into a customer relationship management system.

Open Home Recorder can be purchased for $4.99 (US) from the iTunes App Store. For information: www.openhomerecorder.com.