by REM Bot | Jul 15, 2026 | Sales & Marketing, The Leads Are Sh*t, Webinars & Podcasts
Andrew Fogliato and Taylor Hack have spent the last few episodes of their weekly sales and marketing show building a niche marketing strategy in real time, using the Edmonton River Valley as the working example. The specifics are local. The underlying lessons are not....
by Courtney Zwicker | Jul 9, 2026 | News, Sales & Marketing, Technology
More than a third of rental and property ads in Canada are likely being written with artificial intelligence, according to a new study, but many agents using the technology say knowing when to stop is just as important as knowing when to start. The study, conducted by...
by REM Bot | Jul 8, 2026 | Sales & Marketing, The Leads Are Sh*t, Webinars & Podcasts
Taylor Hack has been building his real estate team in Edmonton for years. He has a clear sense of who his ideal client is: families with kids, above-average income, a Costco membership and probably a dog. He knows them well because he is one of them. The issue Dean...
by REM Bot | Jul 1, 2026 | Sales & Marketing, The Leads Are Sh*t, Webinars & Podcasts
Most agents across North America are already using Dean Jackson’s ideas. The nine-word email. The listing multiplier. The concept of building a category-specific lead list and becoming the market maker in a niche. These strategies have moved through coaching...
by Connie Adair | Jun 26, 2026 | Sales & Marketing
A cluttered collection of lockboxes shows the reality of poor condo key storage management, with handwritten labels and colour-coded Post-it notes making it difficult for agents to quickly locate keys. (Source: Polina Morgulis, Facebook) You only have...