Great Gulf is using an interactive table in the sales office to promote the Yonge + Rich development in Toronto.

Great Gulf has introduced an interactive table that allows condo buyers to “engage with all the aspects of their potential home right from within the sales office without the assistance of a sales associate,” the company says.

Community, a boutique advertising agency, launched the new sales tool, which allows users to see a snapshot of nearby neighbourhood attractions, unit images and sky line views from balconies.

Premiering at Great Gulf’s Yonge + Rich sales office in Toronto, the table features unit-to-unit comparisons, a neighbourhood map and attractions, the developer story, the neighbourhood story and floor plans.

Each portion of the table is touch screen and completely interactive.

The comparison tool for suite floor plans allows purchasers to compare two specific units at one time to confirm which of the units best fits their needs.