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Interactive window technology debuts

The Live Open House touch screen debuted recently in Toronto.

The Live Open House touch screen debuted recently in Toronto.

Recently Live Open House LLC, a New York City-based real estate tech start-up, partnered with Keller Williams Referred Urban Realty in downtown Toronto to launch the LOH Vision Realty Touch Screen. The interactive window technology transforms any real estate storefront into a 24-hour kiosk. Pedestrians are able to view videos, photos, floor plans and agent profiles, connect on social media and much more. The real estate broker then tracks all of the client activity through customized analytic software.

The LOH Vision technology is the first of its kind in Toronto, the company says. Reale Rose, COO of Live Open House and a Canadian, says, “Toronto has the most high-rise buildings under construction in North America. The city is undeniably a leader in sustainable growth and penetrating this market is a must for real estate tech start-ups like Live Open House.”

An Intel-conducted study indicates that shoppers are 400 per cent more likely to view an interactive advertisement as opposed to a static sign. “We built the software for forward-thinking real estate brands who understand the value of hyper-local branding and organic engagement,” says Vernon Jones, CEO of Live Open House. “Over 100,000 pedestrians stroll along downtown Toronto sidewalks daily. High-end brands spend top dollar to be in these areas. It just makes sense to provide them with a tool to interact with the community 24 hours a day.”

For information: www.liveopenhouse.com

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