by Suze Cumming | Dec 5, 2025 | Columnists
The best alternative to a negotiated agreement — or BATNA — was introduced in the 1981 book Getting to Yes by Roger Fisher and William Ury of the Harvard Negotiation Project and has since become a cornerstone of negotiation training in corporate, trade, and real...
by Suze Cumming | Nov 7, 2025 | Advice for Agents, Columnists
Suze Cumming, founder of The Nature of Real Estate and Canada’s Real Estate Negotiation guru, answers Realtors’ questions on the first Friday of the month about negotiation tactics and working through tricky situations. Have a question for Suze? Send her an email....
by Suze Cumming | Sep 5, 2025 | Advice for Agents, Columnists
Suze Cumming, founder of The Nature of Real Estate and Canada’s Real Estate Negotiation guru, answers Realtors’ questions on the first Friday of the month about negotiation tactics and working through tricky situations. Have a question for Suze? Send her an email....
by Suze Cumming | May 16, 2025 | Sales & Marketing, Training
A low-ball offer is one that comes in significantly below the asking price, lacks support from recent comparable sales and runs the risk of offending the seller. This could be anywhere from 5 per cent to 30 per cent below the asking price, depending on market...