by Kelley Skar | Jan 10, 2025 | Guest Columns, Sales & Marketing
Blogging in the traditional sense is no longer aligned with evolving consumer habits, changing algorithms and the highly competitive platform landscape. The way blogging was done 10 years ago is no longer as effective and is being rapidly replaced by short-form,...
by Sepy Bazzazi | May 14, 2021 | Advice for Agents, Featured
For years I’ve used a simple metaphor when talking to agents about their real estate websites. Your website is a race car. It might be fast, sleek and capable of winning races. But a race car without a driver simply won’t cross the finish line – it just sits on the...
by Elle Campbell | Feb 8, 2019 | Advice for Agents, Featured
“We need more content!” That’s the most common phrase I hear on a day-to-day basis. The need for fresh, creative content across all platforms has become a top priority for anyone looking to grow their business or personal profile online. While it’s commonplace now...
by TRES Labs | Dec 10, 2018 | Featured, Technology
A recent study by the National Association of Realtors highlighted the issue of keeping up with technology. It was cited as one of the most challenging problems the membership was facing. Perhaps the greatest challenge for non-techies is sorting the fads from the...
by Kim Rempel | Jun 9, 2017 | Advice for Agents, Featured
As a real estate professional, you’re almost too busy to read this. Almost. The thing is, you know online marketing is paramount. Your website is in dire need of decent content, but blogging is about to drive you nuts! Even if you did find time to sit and write, you...