by Robin Wilding | Apr 10, 2017 | Advice for Agents, Featured
Your branding will be your first – and possibly last – impression with someone. That makes branding a critical part of your marketing strategy. And it needs to be powerful. Branding can seem like a daunting process but this one-time effort may be easier than you...
by Michel Friedman | May 4, 2016 | Featured, Guest Columns
In my 26 year career in real estate I have often pondered the issue of branding. I have worked for international brands, Canadian brands and local (Greater Toronto Area) brokerages that you might call “no-name” companies. All were successful businesses in their own...
by Riti Verma | Apr 6, 2015 | Advice for Agents
By Riti Verma Even if you haven’t put any effort towards it, you already have a personal brand. With just a quick Google search, prospective clients can find out a wealth of information about you in a matter of moments. The results are going to be there whether or not...