by Andrew Fogliato | Aug 14, 2024 | Events, Sales & Marketing
“The leads are sh*t.” A phrase we hear all the time in the real estate industry. Sure, almost every industry says the same thing but it’s especially popular in real estate. People invest a lot of time and money into leads and many are not seeing a return. Paying...
by Web of Words | May 15, 2024 | Advice for Agents, Sales & Marketing
In today’s digital world, where the majority of consumers research and begin their home search online, a strong social media presence is essential for building a lasting impression in competitive real estate markets across the country. To stand out in a sea of...
by Jamie Burke | Feb 2, 2024 | Advice for Agents, Sales & Marketing
In 2023, HubSpot reported that the main reason 63 per cent of realtors were using social media was to promote their property listings. Given today’s digital landscape, this hardly comes as a surprise. But does social media really lead to leads for realtors? An...
by Andrew Fogliato | Dec 28, 2023 | Publisher's Page, Sales & Marketing
You need to post on social media every day to stay relevant! You’ve heard it time and time again from agents, trainers, influencers, etc. … It’s well-intentioned advice, and much of its original meaning was right at the time. However, I believe that, over time, the...