It’s the season for holiday house tours, and if you’re considering hosting a festive event of your own to raise money for charity and put yourself in front of many people, here are some things to consider. Number one: start now. “It takes a good year...
The changing seasons present many opportunities for realtors to market their services, strengthen their reputation in their communities, and connect with more potential clients. Fall, in particular, is an optimal (and fun) season because there are so many ways you...
Once a consumer has identified a need or a want they begin the next step, which is research. It has two components: internal and external information seeking. Internal sources of information are retrieved from past experiences (good and bad), personal knowledge...
The goal of any good promoter or sales representative is to persuade the consumer to choose their product or service. In real estate, this means getting homeowners to list their property and to influence home buyers to shop at your “store.” The purchase is just one...
We talk a lot about the professionalism in the industry and about how we can make it better. We also often wonder whether or not that social media post is real or not…is that really them, do they actually own that, is that really who they are? Well, the two go...
