by REM Bot | Nov 17, 2025 | The Leads Are Sh*t, Webinars & Podcasts
Most Realtors promote their success with simple SOLD graphics, quick captions or short social posts. It is fast but it rarely builds trust. In this episode of Leads Are Sh*t, Andrew Fogliato and Taylor Hack make the case for a different approach. They explain how to...
by REM Bot | Oct 6, 2025 | The Leads Are Sh*t, Webinars & Podcasts
The traditional listing presentation is evolving. Sellers today are more informed, more cautious, and more emotionally invested in the process than ever before. Winning their business is no longer about who can talk the fastest or show the flashiest comps. It is about...
by Web of Words | Jan 24, 2024 | Advice for Agents, Sales & Marketing
You don’t have to be a novelist or an expert marketer to tell a story that will resonate with your dream clients. In fact, the key to good storytelling is to be invested in your protagonist’s — or, in this case, your dream client’s — transformation. In a recent post,...
by Web of Words | Jan 9, 2024 | Advice for Agents, Sales & Marketing
Think of your favourite book, movie or television show — more specifically, recall the transformation of your favourite character. How did their worldview or purpose change throughout the story? How did that transformation impact you? The draw of storytelling is...
by Connie Adair | Aug 15, 2023 | News
When realtor Danny Dawson visited Howl Hill Farm for the first time, he felt it — “the cool feeling of history” — and an emotional connection to the property. Dawson’s creative light bulb switched on when the owner said she was still in touch with...
