by Elena Kee | Aug 21, 2026 | Sales & Marketing
Most agents I talk to already have a CRM they’re paying for every month. But when I ask what happens when they open it, I usually hear some version of the same thing: “I don’t really know where to start.” After nearly a decade working in real estate technology and...
by Elena Kee | May 27, 2026 | Sales & Marketing
Most of the agents I work with already have a CRM and email marketing platform. They are paying for these systems every month, sometimes for years. When I ask what their email open rates look like, the answers tend to land in the same range: 40 per cent on a good...
