by Justin Kerby | Mar 1, 2024 | Guest Columns, Sales & Marketing
Owning your niche can mean different things to different agents. But at the end of the day, it can be summarized in one phrase: being the leading voice in your area of expertise. What that area could be and how you may choose to lend your voice are open for...
by Gerald Tostowaryk | Feb 29, 2024 | Columnists, Legal Issues
Once again, anti-competitive accusations are being leveled against our industry, this time in the McFall case. I remember back in the early 1990s when the first discount broker of substance came to our market. We were all upset, I still think rightfully so, and there...
by Richard Kennedy | Feb 28, 2024 | Advice for Agents, Guest Columns
The Canadian short-term rental (STR) market presents a significant opportunity for real estate professionals seeking to expand their businesses within the sector. With the growth of platforms like Airbnb and Vrbo, the demand and opportunity for STRs have surged, yet...
by Nicole Attias | Feb 27, 2024 | Columnists, Sales & Marketing
Prospecting methods vary from company to company. Everyone has a different approach to getting in the door when making cold calls. Reaching out to prospects, property owners and businesses can certainly be a grind, and not going in with a clear plan can further...
by Jennifer Pearce | Feb 26, 2024 | Guest Columns
Ontario’s real estate market is an essential part of the province’s economy, creating jobs and giving families a way to build wealth and financial security. For these reasons, those covering the market must use good data sources and consult with experts to...
by Daniel Ger | Feb 23, 2024 | Guest Columns
The gravity of Canada’s housing crisis demands immediate collaborative action. To see solutions at work, Canada needs all levels of government and the development sector, including non-profits, to operate in lockstep with the same goal: to fuel the creation of...
