Re/Max Holdings’ CEO Erik Carlson (source: Instagram)
Agent counts at Re/Max Holdings, Inc. fell on both sides of the border in 2025, extending the strain of a prolonged housing slowdown, though the Canadian business continues to hold up better than its U.S. counterpart.
The parent company of the global real estate franchisor said in its fourth-quarter earnings results that Canada ended the year with just over 24,800 agents, down 360 agents (1.4 per cent) from 2024. Next door, the U.S. lost more than 3,100 agents (six per cent) year-over-year, ending 2025 with 48,165.
Even so, Colorado-based CEO Erik Carlson said the company’s strategy is beginning to gain traction, despite what he called the third consecutive year of a “historically tough housing market” across North America.
“As signs of modest improvement in home sales activity are starting to emerge, we believe our networks are well-positioned to capitalize on a recovering market,” he said in a statement.
Growth in international markets pulled the overall agent count out of the negative, with eight per cent growth outside of the U.S. and Canada, from 70,000 to 75,500 agents.
Re/Max Holding’s total global network reached 148,660, up 1.4 per cent year over year. The company has 8,500 offices in more than 120 countries.
The decline in agent count in Canada follows a wider national trend and is not exclusive to Remax. The Canadian Real Estate Association (CREA) reports membership levels have declined six per cent to 155,000 since the peak that ended in 2023.
Agent count in Canada is poised for a boost in the company’s Q1 2026 report, when the largest conversion in its history – the Risi family brokerages in Ontario – is accounted for.
Formerly operating as Royal LePage Your Community Realty and Royal LePage Connect Realty, the offices comprised 1,200 agents in January when the conversion was announced.
“We are seeing very high retention rates right now with agents, which tells us Vivian (Risi) and her team have a lot of respect,” said Carlson during the earnings call.
Financial results
The company reported lower revenue for the fourth quarter and full year ended Dec. 31, 2025, compared with the same periods in 2024.
For the fourth quarter, total revenue declined 1.8 per cent to $71.1 million. Revenue excluding the marketing funds edged down 0.4 per cent to $53.6 million, reflecting negative organic revenue growth of 0.4 per cent and flat foreign currency movements.
For the year, total revenue decreased 5.2 per cent to $291.6 million. Revenue excluding the marketing funds fell 4.3 per cent to $218.8 million, driven by negative organic growth of 3.9 per cent and adverse foreign currency movements of 0.4 per cent.
The company’s public financial reporting does not break out performance by country.
2026 Outlook
For the first quarter of 2026, Re/Max Holdings projects agent growth of 1.5 per cent to 2.5 per cent year over year, revenue of $69 million to $74 million.
For full‑year 2026, guidance calls for agent growth of 1.5 per cent to 3.5 per cent, and revenue of $285 million to $305 million.
Lim promoted
Last week, Remax announced the promotion of Chris Lim to president, adding to his existing role of chief growth officer.
Lim, who joined the company a year ago, now oversees all aspects of the global network. He provides direction to sales and service, customer support, operations, education and commercial teams.
He will continue reporting directly to Carlson.
Courtney Zwicker is a digital reporter and associate editor for REM. Based in Atlantic Canada, she has over a decade of experience covering daily business news.
