by Ted Greenhough | Dec 27, 2023 | Advice for Agents, Columnists
As in any profession, there is a wide variance in competence from one real estate agent to another. But even a realtor in the top 1 per cent of skill, knowledge and experience can be, and often is, guilty of perpetuating the biggest complaint there is in the business:...
by Natalka Falcomer | Apr 26, 2022 | Featured
My previous article argued that you need to know enough about the law, home structures and The Planning Act to not only do your job correctly but to also avoid a lawsuit. While true, there’s one more thing that agents must learn to do: deliver five-star service. The...
by Nicole Attias | Oct 26, 2021 | Columnists
We often hear the words “customer service” thrown around and that, “The customer is always right.” But is this true? It is one thing for organizations to instill strong communication skills within their team of customer service reps and admin staff who answer calls...
by Alex Camelio | May 28, 2020 | Columnists
Just before the pandemic hit, I went on holiday. And I couldn’t help myself. What was supposed to be a vacation turned into a Disney master class about marketing and service. Disney sets a precedent across the world for what a “customer experience” should be. So, what...
by Jeff Mowatt | Sep 10, 2019 | Advice for Agents, Featured
Conventional workplace wisdom espouses the virtue of being friendly with clients. While friendliness is a good thing, too often that’s interpreted as encouragement to become the client’s friend. That’s not such a good thing. The key question is what is the most...
