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What you offer that no one else is doing

What you offer that no one else is doing

I’ve spotted a hole in the market – something every business used to offer, but that has virtually disappeared from the customer service landscape. The thing is, consumers want it, but no one is offering it as part of their service. It sounds like a riddle, doesn’t...
Where everybody knows your name

Where everybody knows your name

If you grew up in the 1980s like I did, you’re probably singing along to the theme of Cheers, one of the most popular TV series of all time. Cheers’ theme song pretty much laid out what the show was all about. Cheers was a Boston-based bar that had such intimate...