by Nina Doiron | Apr 20, 2022 | Columnists, Featured
Despite some recent changes in the market, I think we can all agree that we are still in a seller’s market. One of the most frequently asked questions in my Staging To Sell, What Every Agent Should Know class is “When should you stage?” The answer is: In a buyer’s...
by Nina Doiron | Mar 28, 2022 | Columnists
The acceptance and understanding of home staging services as a critical part of a successful real estate marketing package has come a long way in the last five to seven years. Even so, the cost of staging investment continues to be questioned and is often considered...
by Nina Doiron | Oct 13, 2021 | Columnists
Virtual home staging has come a long way. Although you can still tell that it is a digitally rendered image, the technology has improved significantly. A virtually styled room looks more realistic than ever before. The key problem remains that when potential buyers...
by Nina Doiron | Aug 19, 2021 | Columnists, Featured
It’s a common misconception among some homeowners and even Realtors that a beautiful home doesn’t need any help before it is brought to market. As a professional home stager, I have worked on all types of properties and have seen them in all different states. That...
by Zana Dodig | Aug 4, 2021 | Advice for Agents, Featured
Making an apartment look expensive before listing it on the market is the smartest piece of advice a Realtor can give to their clients. A few minor tweaks can amp up the appearance of the home and increase its value. So, you must educate your clients, let them know...